Fundraising Fears| 5 strategies to face your Fears

Fear crossed out on chalkboard

“Fundraising makes me break out in hives. I abhor asking people for money. ”

Are you intimidated by Fundraising? Is this you? If you’re shaking your head YES right now, then you are part of the majority. No judgment here. We understand. Fundraising is not for the faint hearted. It involves facing all kinds of fears. You must overcome your fear of rejection, possess humility to ask others for money, and most importantly, have the confidence that only comes with a strong belief in your cause. Successful fundraising is about setting goals and opening up communication lines.

Here are 5 strategies for conquering your fundraising fears.

  1. Be positive, sincere and passionate about your cause. It’s a matter of perspective. Change your approach to one of being a “cause ambassador”. You are passionately informing your constituents of their opportunity to meet a need.

 

  1. Clearly communicate your purpose and goal. Express in detail to supporters how the capital raised will benefit your organization. Tell them how their money will be used.

 

  1. Ask for support. It’s ok to tell donors about your goal. Being specific has been shown to increase sales. Telling a supporter what your goal is and how much is needed to reach that goal connects them and gets them invested. For example:  Little Becca is going door to door in the neighborhood selling FUN Pasta. She shares the product brochure, talks about the new playground at the school, states that if she sells “X” amount of pasta, she gets to be “Principal for a day”, and then asks, “Would you consider purchasing “X” to help me reach my goal?”

 

  1. Be confident. It’s simple but true! This strategy piggybacks strategy #1. If you believe in your cause and have the proper perspective you CAN be confident.

 

  1. Smile and say Thank You. Say thank you for every opportunity you are given to share your cause and goals. Instead of viewing “NO” as a rejection, view it as a “seed planted” for the future.

 

Fundraising is not something to be feared. Get organized, embrace the process, focus on your goal, and have some fun!

18 Comments
  • Kristina M.
    Posted at 16:40h, 21 August Reply

    It is definitely hard to ask strangers for help or money! We’ve found that we have more success when our girls do the asking and we only tag along for moral support. Explaining what we are fundraising for also impacts our success. People are more comfortable spending when they know what their money will be used for. 🙂

    • Stephanie Kinturi
      Posted at 17:10h, 21 August Reply

      Kristina, thanks for your comment. You are so right!

  • heather santana
    Posted at 21:37h, 25 August Reply

    Thank you for this great post. The minute I use the word fund raiser, many people cringe. So I use the word “Holiday shopping”. Im helping them holiday shop with a cute and unique gift, not to mention, not expensive.

    • Stephanie Kinturi
      Posted at 13:55h, 06 September Reply

      Heather, you are so right! “Holiday shopping”…I love it!

  • Ginny Erboe
    Posted at 16:59h, 27 August Reply

    Great ideas to help make this a successful fundraiser! Thank you.

    • Stephanie Kinturi
      Posted at 13:55h, 06 September Reply

      Thanks for your comment Ginny!

  • Elaine Garcia
    Posted at 12:01h, 28 August Reply

    Thank you for the ideas! I am really excited about this fundraiser because it is different from ones we have done in the past! We are hoping it does well and these tips will help us give the kids positive tips to help sell!!

    • Stephanie Kinturi
      Posted at 12:26h, 28 August Reply

      Elaine, thanks for using Fun Pasta! We are here to help if you need us.

    • Stephanie Kinturi
      Posted at 13:55h, 06 September Reply

      Thanks Elaine. Change is good!

  • Amy Ranta
    Posted at 12:17h, 28 August Reply

    This company is amazing to work with and the product is wonderfully unique. It has been a very successful fundraiser for us! Don’t be afraid! Give it a try!

    • Stephanie Kinturi
      Posted at 12:25h, 28 August Reply

      Thanks Amy for your kind comments. It’s true. Selling is easy when you have a unique fundraising product. Who doesn’t love pasta?

  • Katherine Noden
    Posted at 23:24h, 28 August Reply

    My family also learned in Girl Scouts that if mom/dad take the fundraiser order form to work that we should include a letter from the child & include his/her picture in uniform. It lets people know that the child is asking for support not the parents. I plan to suggest this to our students in the PLHS Band.

    • Stephanie Kinturi
      Posted at 00:42h, 29 August Reply

      Very good tip Katherine. Thanks for your comment.

  • Brandy Au
    Posted at 03:59h, 29 August Reply

    These are very useful tips! I am a bran new Fundraising Coordinator on our PTO, and I am pretty nervous about it. When my son, who was in Kindergarten last year, started selling this Fun Pasta We did use these tips – he sold over $400 all by himself!! He was prepared and was honest! They loved that fact that he understood what he was selling for. Excited for this years sales!!!

  • Brandy Au
    Posted at 04:02h, 29 August Reply

    We are so excited to get going on the Fun Pasta Fundraiser!! it was a complete success last year, and I even became the Fundraising Coordinator for the PTO because I had so much fun with this one! Thank you,
    Finch Elementary PTO

    • Stephanie Kinturi
      Posted at 12:31h, 29 August Reply

      Love your enthusiasm!!! Good luck!

  • Rachel Morris
    Posted at 13:02h, 05 September Reply

    We are so excited to do our fall fundraiser with you guys this year! We did it a few years back, but as our spring fundraiser. With football season all of the seasonal pastas, I am hoping for an even bigger success this time! Thanks for having a great product that is easy to sell!

    • Stephanie Kinturi
      Posted at 14:24h, 05 September Reply

      Rachel, our collegiate pastas are very popular this time of year. Best of luck with your fundraiser. Let us know how we can help you reach your goals!

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